FRNDZ Protocol โ€“ Official Whitepaper

Version 1.0 ยท December 2025 ยท BNB Chain (EVM Compatible)
Privacy-first, AI-powered Web3 advertising with Zero PII and revenue-based staking.

๐Ÿ”ต 1. Introduction

FRNDZ is a Web3 advertising protocol built on artificial intelligence and blockchain technology, designed to create a fair, privacy-first advertising ecosystem. Unlike traditional advertising platforms that collect, exploit, and monetize personal user data without compensation, FRNDZ introduces a new paradigm where users are rewarded transparently without collecting any personal or sensitive information (Zero PII).

FRNDZ combines:

๐Ÿ”ต 2. The Problem

Modern digital advertising suffers from structural flaws:

  1. User data is harvested and monetized without transparency.
  2. Ads target identity instead of intent, reducing relevance.
  3. Users receive no value despite generating behavioral signals.
  4. PII collection creates privacy violations and regulatory risks.
  5. Existing Web3 solutions often replicate Web2 tracking models.

๐Ÿ”ต 3. The FRNDZ Solution

FRNDZ addresses these issues by introducing:

๐Ÿ”ต 4. How the Platform Works

4.1 User Incentives

Users may receive incentives from a dedicated reward pool by performing actions such as:

All incentives:

4.2 Advertiser Experience

Advertisers interact with FRNDZ using natural language: โ€œI want 2,000 users in Dubai with high intent to buy a car.โ€ The AI Intent Engine translates this request into actionable criteria and matches it with anonymous user intent profiles โ€” without collecting or storing any personal data.

4.3 Smart Contract Automation

All core operations are executed via smart contracts, including:

๐Ÿ”ต 5. AI Intent Engine

FRNDZ processes non-PII behavioral signals and maps them across 15 intent axes:

Intent Axes

  1. Purchase intent
  2. Career & work intent
  3. Family & marriage intent
  4. Education intent
  5. Health & wellness intent
  6. Financial & investment intent

Interest Axes

  1. Technology
  2. Entertainment
  3. Travel
  4. Family & parenting

Behavioral Axes

  1. Viewing behavior
  2. Engagement behavior
  3. Purchasing behavior trends

Demographic Estimation (Non-Identifiable)

  1. Approximate age range
  2. Approximate location (non-GPS, non-precise)

๐Ÿ”ต 6. Zero PII Privacy Model

FRNDZ does not collect:

Each participant is represented solely by an anonymous internal identifier, ensuring privacy by design.

๐Ÿ”ต 7. Intent Profile Creation

๐Ÿ”ต 8. Ad Matching Engine

  1. Advertiser defines campaign objectives
  2. AI converts objectives into intent-based filters
  3. Users are matched by intent strength
  4. Notifications are delivered to eligible users
  5. Incentives are issued from the reward pool

๐Ÿ”ต 9. Advertiser Interface

Advertisers access a simple dashboard that allows:

All optimization is handled automatically by AI and smart contracts.

๐Ÿ”ต 10. Tokenomics

10.1 Token Details

10.2 Token Allocation

Category Allocation
User Reward Pool 40%
IDO (Launchpads) 30%
Team & Advisors 15% (1-year lock + 24-month vesting)
Operations & Reserve 15%

10.3 Liquidity Lock

Liquidity will be locked for 12 months using a trusted third-party locker.

๐Ÿ”ต 11. Incentives & Bonuses

All incentives:

๐Ÿ”ต 12. Two-Phase Economic Model

Phase One โ€“ Growth Phase

Active until the reward pool approaches depletion.

Revenue Distribution:

Category Percentage
Revenue-Based Staking Pool 50%
Buyback & Burn 25%
Operations & Development 25%

Phase Two โ€“ Sustainability Phase

Activated automatically as reward thresholds are reached.

Category Percentage
Revenue-Based Staking Pool 40%
User Rewards Refill 30%
Buyback & Burn 15%
Operations & Development 15%

๐Ÿ”ต 13. Revenue-Based Staking (No Fixed Interest)

FRNDZ includes a staking mechanism that does not provide any fixed interest, fixed APR, or guaranteed returns.

Key principles:

Staking represents participation in platform performance โ€” not lending and not interest-based finance.

๐Ÿ”ต 14. Buyback & Burn

A portion of platform revenue is used to:

  1. Buy FRNDZ from the open market
  2. Permanently burn tokens

This mechanism:

๐Ÿ”ต 15. MVP (Live Before IDO)

FRNDZ is fully built and operational prior to IDO, including:

๐Ÿ”ต 16. Roadmap

Phase 1 (0โ€“6 Months):

Phase 2 (7โ€“18 Months):

Phase 3 (19โ€“36 Months):

๐Ÿ”ต 17. IDO Use of Funds

Soft Cap: 250,000 ยท Hard Cap: 500,000

Use Allocation
Liquidity 40%
Marketing & Growth 30%
Development 20%
Operational Reserve 10%

๐Ÿ”ต 18. Disclaimer

๐Ÿ”ต 19. Conclusion

FRNDZ delivers a next-generation Web3 advertising protocol defined by:

FRNDZ aims to redefine digital advertising through privacy, transparency, and real economic value.